The overall landscape and hardscape of your commercial property typically remains unchanged throughout the calendar year. However, once the Thanksgiving feast concludes, property managers are given an opportunity to capture community-wide attention with their own holiday lighting display.
Holiday lighting is like installing additional signage on your property, without the hassle of permits and ordinances to abide by. Holiday lighting will instantly provide your location with the advantage. It also allows you control of the overall design, rather than individual businesses and organizations adorning their windows with mix-matched lighting lacking consistency.
This is the one time of year when you can brighten up the exterior of your building to the delight of tenants, patrons and passerby’s throughout the community. Don’t let yourself be known as the only dark property on the block.
When it’s time to think about holiday lighting, many property managers will turn to their maintenance staff to deck-the-halls of their location. But designing a professional holiday lighting display requires more skill and artistry than just hanging lights on a hook.
Here are a few things to consider:
- Many assume longer strands of lights will save time and money in the long run. But the longer the strand, the more prone they are to failure (solder points, bulb issues, wire tangles).
- Commercial grade lights strands are typically from 50 to 100 bulbs for optimum efficiency and functionality and feature 20-gauge wire and sealed bulbs to protect from the elements – all using standard outlet power.
- LED light strands are up to 90 percent more efficient and last up to 10 times longer than traditional incandescent strands.
- LED lights reduce the risk of fire and personal injury – extremely important to the liability for your commercial property. LED’s have no moving parts, filaments or glass and give off considerably less heat than incandescent. Because of the reduced energy usage, they are also safer to connect end to end without overloading sockets, for ease of installation.